The Experience Index is a performance indicator which is the result of an algorithm used by Emolytics to help determine the relevance and effectiveness of a digital interface (or more generally a business or a brand) in interaction with its audience.
Its calculation is correlated to a conversion rates, word of mouth, purchase intention, etc. The higher Experience Index, the better your website performs towards its audience in terms of engagement and loyalty.
This show you the total amount of votes where excited was selected by the users.
If this number is higher than the number of dissatisfied users, then you are on the right track to delight your visitors
This shows you the total amount of votes where a negative emotion was selected by the users.
If this number is higher than the number of excited users, then you have some work to do to delight your visitors.
This shows the total amount of respondents collected through the survey module (people who participated from start to finish in the survey module funnel
This chart helps you seeing the monthly progression of your Experience Index and spotting successful or bad strategy quickly. If you are collecting data since less than a month, the weekly, or daily progression will be shown, depending on the number of data you have collected so far.
Webpage | Number of respondents | Experience Index | Main Device | Main Source |
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Webpage | Number of respondents | Experience Index | Main Device | Main Source |
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