Emotional Market Research

Easily install our quick customer surveys on your Website
Immediately understand your customers with easy-to-read, in-depth reports

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We enable millions of people to express emotions

Case Study of Telenet
Why Emolytics?

« By tracking our Emoscore and the Emolytics, we lowered our bounce rate (number of persons leaving the website without seeing any other page) from 60% to 20%! »


« We saved tens of thousands of euros with Emolytics, as we now know the strengths and weaknesses of our website and can better prioritize our IT projects. »


The Ultimate Feedback Tool


Emotions are at the core of people's behaviours.

They activate memories and induce actions such as purchases, word of mouth sharing, recommendations, loyalty and many more.

Our widget captures your visitors' emotions with a high response rate.
You can then make informed decisions for your business.

Discover how your visitors feel

Qualitative feedback

Identifying the reasons behind people's experiences on your website is crucial.
Our configurable qualitative feedback module allows you to ask your customers « WHY» and to visualise those reasons in a simple chart.

Socio-demographic data

You can now better understand who your customer is.
Our reports provide a socio-demographic profile of your audience (gender and age) without high-tech gadgets or spying on your visitors. All you need to do is ask them.

You can then segment your customers by age, gender or emotions and focus on your warmest prospects.

Lead generation

Feedback is a great ice breaker.
Smart marketers know that quickly solving customers' problems deepens their engagement with your brand. Start capturing data on your emails and easily react to positive or negative feedback. We will always provide ways for your visitors to remain anonymous, unless they decide otherwise.

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Brand equity audit

Sometimes you want to know more about what your brand is worth.
With our Brand Equity module based on Keller's approach, you can find out if you are investing your communications budget in the right place.
Monetize 100% of your interactions by getting brand equity feedback from visitors and customers.

Watch our Case Study

Easy-to-read, in-depth reports

Emolytics reports are easy to read and understand. Dig deep into your data with our visual interface.

No time for checking reports? We send you a weekly summary email with your Emoscore and your website’s performance versus the benchmark.

Explore a demo report

Cross channel

Interactions with your customers happen at various moments and places: in your emails, at your events, at the point of sale, on a blog post, a webpage or across a website, in an invoice, in an ad, etc.

We provide solutions so you can evaluate the quality of your interactions at all time and in all places.

How do you feel about this Email?

How do you feel about this Email?

Unique marketing KPIs, backed up by science

At Emolytics, we consider that data is good, but meaningful data is even better.

We have created two unique Key Performance Indicators that allow you to monitor the health of your website: the Emoscore (the emotional impact of your website) and the Net Positivity Index (the positivity level of your audience).
Our company began at the catholic University of Louvain, and we take the scientific analysis of your data seriously. This approach lets us provide insights that no one else can.

Easy-to-install plugins

We developed Wordpress, Magento, Prestashop, Joomla, Drupal and Shopify plugins so that Emolytics can easily fit into your existing web infrastructure.

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Unlimited domains, exporting & sharing

You can measure your audience's emotions on every web property you own or work on.
You should not be limited to a single website or a single client. Our tool can be installed on an unlimited number of domains. We also make it easy for you to share your reports with an unlimited number of users.

For your convenience, all reports are available as a pre-formatted Excel document.

How Will Emolytics Help You?

  • I am an agency
  • check-signProvide in-depth analytics that your client will understand, prove the value your work, and support your recommendations with our tools.
  • check-signGenerate more business for your clients and increase user satisfaction by regularly monitoring their websites.
  • check-signProve your work’s value with qualitative data, in quantity: get a solid sales argument now.

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